The Coffee & Cigarettes team were honoured to have been asked to create international localised trailers for the worldwide cinema release of Ozzy & Black Sabbath: Back to the Beginning. The historic farewell performance film was released in more than 15,000 cinemas across 132 countries on October 28, 2026.
The theatrical global event was managed centrally by the London marketing team at Trafalgar Releasing (a company based in London, Denver, New York, Los Angeles and Seoul) with tickets and information about the release available from the official website.
We created localised trailers in Spanish, Brazilian Portuguese, French, Italian and German. The film captures Ozzy Osbourne’s final farewell performance and the historic Black Sabbath reunion at Villa Park in Birmingham and was produced by leading music-focused film production company, Mercury Studios.
“Back to the Beginning came about because I asked Ozzy what would really make him happy,” said Sharon Osbourne, Ozzy Osbourne’s wife and manager who oversaw the event. As reported by Arrow Lords of Metal.
“And he said the only thing that would make him happy was if he could perform again and say goodbye to his fans. That’s all he wanted to do. He wanted to say goodbye and thank you.”
A testament to the band and Ozzy’s popularity, the event sold out worldwide within minutes of the tickets going on sale. As well as Ozzy and the Black Sabbath band the film also showcased some of the most well-known names in rock who came together to celebrate the momentous reunion. Hosted by film star Jason Momoa, with Tom Morello of Rage Against the Machine as musical director, the night also included sets from Alice in Chains, Slayer, Metallica, Guns N’ Roses, Anthrax, Pantera and many more. Coffee & Cigarettes had previously worked on several projects with Metallica and recently with Slayer so it was great to see them involved.
The Back to the Beginning concert at Villa Park, Birmingham on July 5, 2025 sold all 45,000 tickets in just 16 minutes and raised millions for Cure Parkinson’s, Birmingham Children’s Hospital and Acorns Children’s Hospice.